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Continue reading →: Introducing Gigi’s Hotline — Let’s Talk, For RealAfter more than a decade of using my voice, my words, and my gift of communication to help others feel seen, heard, and understood—I’m proud to officially launch something near and dear to my heart: Gigi’s Hotline. For years, I’ve been the one people call when they need clarity, comfort, strategy,…
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Continue reading →: Welcome to the Age of Authenticity: Where All of You BelongsThere was a time—not too long ago—when success was measured by how well you fit into a mold. You picked a major, you chose a lane, and you stayed in it. You were trained to master one thing. And if you stayed in your industry long enough, that was called…
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Continue reading →: Set Your Intentions for the Perfect SummerWritten by Giselle, founder of Giselle Avenue Summer is more than a season—it’s a state of being. It’s the warmth that lingers long after sunset, the soft breeze that reminds you to exhale, the perfect time to realign with what matters most. But here’s the truth: summer doesn’t automatically feel good. In…
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Continue reading →: Has Essence Festival Evolved or Devolved? A Cultural Crossroads in the Heart of Black AmericaEach summer, Essence Festival descends upon New Orleans with a promise: to celebrate Black culture, empower Black women, and uplift the African-American experience through music, community, and inspiration. For decades, the Essence Festival—affectionately called “Essence Fest”—has been a sacred gathering. A reunion. A cultural altar. But recently, there’s been a…
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Continue reading →: Living the Life vs. Chasing the LifestyleThere’s a quiet tension in our culture right now—a subtle but powerful split between living the life and chasing the lifestyle. At first glance, they seem similar. But dig deeper, and you’ll find a profound difference. One is rooted in authenticity, presence, and purpose. The other? A never-ending pursuit of image, approval, and…
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Continue reading →: Money, Culture & Power: Financial Differences Between Nigerian and American WomenOn Giselle Avenue, we believe that womanhood is not one-size-fits-all. Across the globe, women navigate money, power, and purpose through the lens of their culture. One fascinating comparison? Nigerian women vs. American women—two powerful archetypes shaped by very different worlds, yet both resilient, resourceful, and rising. I am Nigerian-American, born with…








